Corporate Headquarters
World Financial Properties

The WFP corporate signage introduces the visitor to its logo at street level with a subtle window decal that declares ownership of the building itself. Once in the elevator, the logo appears again as an elegant brass plaque, small and discrete just below the console since WFP is also responsible for building maintenance as well.

As the visitor reaches the office floor, the formal identity is revealed in walnut veneer and brass lettering. The open frame and floating letters unify the emblem with the structure to create a pervasive but understated identity throughout the space.

View the WFP identity and portfolio book.